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graduation projects ideas php

1- Ad Agency
Abstract

An advertising agency or ad agency is a service business dedicated to creating, planning and handling advertising (and sometimes other forms of promotion) for its clients. An ad agency is independent from the client and provides an outside point of view to the effort of selling the client's products or services. An agency can also handle overall marketing and branding strategies and sales promotions for its clients.

Typical ad agency clients include businesses and corporations, non-profit organizations and government agencies. Agencies may be hired to produce an advertising campaign.

To automate the functionality of an ad agency we propose a web based UI model.

Goals and features:

Rich web based GUI will be developed to fulfill the creating, planning and handling of advertising requirements.

Software Requirements:

PHP
Apache HTTP server 2.2
Hardware Requirements:

1 GB RAM
60 GB Hard Disk


2- Ad Dispenser Server
Abstract

To automate the advertisements on websites a robust ad server need to be developed. In this proposal we define and develop an ad server with the fallowing Goals and features

With the proposed Ad Dispenser Software you can serve text ads similar in style to the ads served by "Google Ads".

The proposed Ad Dispenser Software allows you to limit the users to view or modify permitted objects. The proposed ad server allows the users to only see and modify banners, campaigns, zones or sites that they have permission for. And you can limit their permission to view only so they can view and run reports without being able to modify the settings.

The proposed Ad Dispenser Software allows you to have your search page display ads that match keywords. You can customize and have a searched URL variable name for each zone to allow you to better control your ads.

The proposed Ad Dispenser Software allows you to display effective ads (more click-through rate) more frequently. With our Automatic Effectiveness calculation, it will show banners that are effective in a campaign more often than other banners.

The proposed ad server is a fast advertising software utilizing server-side caching to meet the demands of busiest sites. If architecture demands one can configure our proposed ad software technology to store the images on a web server directory.

This allows your image banners served by the web server directly instead of the application server and still have an accurate count of the impressions and clicks.
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